Partnering with Flockr has been a real success for The Scout Store. As the official retailer for The Scouts, it’s essential that our online experience reflects the trust, authenticity, and community values that define our organisation.
Flockr’s social proof solution helped us do exactly that, adding a layer of credibility and engagement that feels natural to our customers.
Since introducing Flockr’s real-time messages across key pages, we’ve seen measurable improvements in customer behaviour, particularly among first-time visitors.
The setup was fast, the team were supportive throughout, and the results were clear: more engagement, higher conversion, and a stronger sense of trust on-site.
Flockr has proven to be an effective, data-driven way to turn browsers into buyers, without any compromise to our user experience. We’re delighted with the outcome and look forward to building on these results.
The Scout Store is the official online retailer for The Scouts, the UK’s largest youth movement dedicated to developing skills for life.
The store offers a wide range of official Scouting uniforms, badges, outdoor gear, and accessories.
With a mission to support the Scouting community and reinvest profits into the movement, The Scout Store aims to deliver a seamless and trustworthy shopping experience for its members, volunteers, and supporters across the UK.
Flockr deployed its Social Proof solution across the
The Scout Store
website as a 30-day A/B test.
Visitors were split 50/50 into two persistent audiences:
Messages were displayed at key decision points across the customer journey, including:
The test delivered statistically significant improvements across multiple key metrics.
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