What is a demand trend?
A demand trend is a short-term classification of whether a product’s recent activity is accelerating, stable, or fading compared with the previous few days. Where velocity is the raw pace and momentum the precise acceleration, the demand trend is the simple directional read — which way the product is heading right now.
What are the demand trend states?
A product’s recent demand is classified as accelerating, stable, or fading. The classification looks across the last few days rather than the last few minutes, so it reflects a genuine direction of travel rather than short-lived spikes.
Why does the demand trend matter for stock decisions?
It answers the question stock level alone cannot: is a low-stock product genuinely at risk, or is its demand dropping away anyway? A short runway with an accelerating trend is urgent; a short runway with a fading trend often resolves itself. Pairing the trend with stock is what separates real scarcity risk from a product that will quietly stop selling.
How is the demand trend different from momentum?
Momentum is a continuous, ratio-based measure of acceleration against a product’s own baseline; the demand trend is a coarser three-way label — accelerating, stable, fading — designed to be read at a glance and used alongside stock data. Momentum is the precise figure; the trend is the headline.
See demand trends in the platform
The demand intelligence layer classifies each product's short-term direction — accelerating, stable, or fading.