Integrations

Plugs into the stack you already run.

Flockr's signal layer is only useful where your team already works. We push live demand intelligence into the tools you've already chosen — through standard mechanisms, with no proprietary protocols.

Source
Flockr signal layer
Mechanism
Events · Audiences · Tables
webhooks · cohorts · parquet
Destination
Your stack
The integration model

One source of truth, every channel that needs it.

Flockr's engine generates signals continuously — purchase momentum, scarcity, cart pressure, attention, and the rest — and groups visitors into cohorts based on those signals. Both the signals and the cohorts can be exported anywhere your business needs them. The definition lives in Flockr; activation lives wherever you already work.

Source
Flockr signals & cohorts
01 Events

Real-time signals

Webhooks. CDP track events. Fired the moment a cohort transitions or a signal threshold trips.

02 Audiences

Customer cohorts

Tags, hashed match, anonymous IDs. Lists keyed on the identifier your destination expects.

03 Tables

Warehouse data

Parquet on S3. Cohort membership over time, signal snapshots, event-level data your warehouse picks up natively.

Three mechanisms cover every destination. Pick the one that matches how your downstream tool wants to receive data.

Categories

The six categories Flockr plugs into.

Six destination types. Each with its own page covering the platforms we work with, the mechanism we use, and a worked example of the integration end-to-end.

Mechanisms

Three mechanisms. Picked to match your destination.

The category names what Flockr plugs into. The mechanism names how the data moves. Every destination uses one or two of these three patterns — there's nothing else.

Events

Real-time messages

Emitted the moment something happens. Cohort entered, cohort exited, signal threshold crossed. Webhooks for HTTP destinations, CDP-shaped track events for Segment and friends.

Best for triggered email and SMS, real-time webhooks, CDP fanout.
Audiences

Lists keyed on identifiers

Customer tags for Shopify-resident apps, hashed email for ad-platform Customer Match, anonymous IDs for cookied audiences. The identifier matches what your destination expects.

Best for paid media activation, suppression lists, Shopify app ecosystem.
Tables

Structured warehouse data

Cohort membership over time, signal snapshots, full event-level data. Standard Parquet on S3 your warehouse picks up natively. No connector to install.

Best for warehouse-resident analytics, reverse-ETL workflows, custom modelling.
How it fits

Designed to layer in, not replace.

Flockr doesn't replace your customer engagement platform, your CDP, or your warehouse. It adds a signal layer on top of them. Your team keeps working in the tools they already know — Klaviyo flows, Shopify customer segments, your own warehouse models — and Flockr feeds them better inputs.

Your existing stack
Klaviyo · Meta · Snowflake · Segment · …
activation, paid media, analytics, CDP
Receives signals & audiences
Flockr signal layer
Signals, cohorts, events
events · audiences · tables
Ingests catalogue & behaviour
Your storefront
Catalogue, orders, sessions
Shopify · BigCommerce · custom · …
One-direction by design. Flockr emits signals and cohort transitions; your downstream tools decide what to do with them.
No two-way sync. No mirrored data model. No fragile state to keep aligned across systems.
Data & privacy

Where your data lives.

The privacy model of an integration matters as much as the integration itself. Flockr's architecture is tier-based by design.

PII-free by design
Flockr holds no personally identifiable information. None.

No email. No phone. No name. No customer ID from your systems.

Flockr's analytics pipeline, cohort engine, and demand intelligence stores hold no PII. The only identifiers Flockr generates are anonymous browser cookies — nothing that ties back to an individual person on its own.

When you connect Flockr to a destination that does hold PII — your customer engagement platform, your warehouse — Flockr pushes anonymous identifiers into your environment for your downstream tools to resolve. The boundary is yours. We sign a DPA scoped to the integration before any push happens.

The architecture is tier-based by design: no integrations, no PII anywhere. Integrations on, scoped contractual posture.

Where PII lives
Storefront
Your shoppers
PII holder
Flockr
Anonymous IDs only
no PII
Your stack
Klaviyo · Snowflake
PII holder

See it on your stack.

Thirty minutes with a Flockr engineer. We connect to a sample of your catalogue and show what the integration would look like on your real destinations — signals, audiences, and warehouse tables, on the tools you already run.

Book a demo