What is a rank change?
A rank change is a demand event raised when a product’s position in a category ranking moves significantly — entering the top three for the first time, dropping out of the top three, or moving by several positions at once.
What counts as a significant rank change?
Flockr maintains best-seller and most-viewed rankings per category. Small, routine fluctuations are ignored; the event fires only when a move is large enough to be commercially meaningful, such as a product breaking into the top of its category or falling away from a position it held. Because ranks move slowly, rank-change events are spaced further apart than the more volatile demand events.
Why track rank changes?
A product climbing into the top of its category is an emerging best-seller worth getting behind early; a product losing position is a problem worth catching before it deepens. Watching rank movement in real time turns the category leaderboard from a periodic report into a live signal.
How are rank changes surfaced?
Rank changes appear in the portal’s live demand feed with the product, the category, and the before-and-after positions, so the direction and size of the move are clear at a glance.
See rank changes in the platform
The live demand feed tracks category rank movement in real time, both climbs and slips.